About ( is the nation’s leading online personal finance service, providing 1 million users a fresh, easy and intelligent approach to money management. was one of just a dozen applications selected for one of the world’s largest online communities’ new Open Applications platform. They can even keep an eye on their money via an overview shown on their My Yahoo personalized home page, with the launch of ’s application for My Yahoo users last week. In addition to its site, offers users up-to-date information on their phone, via ’s iPhone application (rated #1 free personal finance app by Money Magazine) or by texting Mint to get account balances (short code MyMint 696468). One of the biggest enhancements that MS Money users will experience when they switch to ’s Web-based service is the convenience of having anytime, anywhere access to their financial information. A 2009 survey found that nearly two thirds of users have already changed their spending habits based on what they’ve learned from, with the most common change being dining out less. Because ’s patent-pending technology does all of the bookkeeping, users can focus on making better financial decisions, rather than maintaining charts of accounts or balancing virtual check books. The service is highly automatic, giving users precise insights into their finances in at-a-glance charts. The site also alerts users to low balances, bank fees, upcoming bills, budget infractions, and even potentially suspicious account activity. Users never need to import or synch their data, and the site is secured with bank-level data security. And then does the rest, categorizing and tracking transactions from more than 7,500 bank, credit card and investment accounts on a daily basis. These reviews typically point out three key ways in which differs from personal finance desktop software. is rated top in its category by Kiplinger, Money, PC World and PC magazines. has been lauded among tech review sites and financial leaders as the best solution in the personal financial space, including The Motley Fool, who selected it the Best Money Management Tool over Microsoft Money. “I love the online access and the expenses tracking tools!” Another commented that “is a free money management website that has better integration with banking accounts than Money and Quicken and is extremely fast and easy to set up and maintain.” “Mint helps me organize and budget my finances like Money never could!,” said one survey respondent. In addition, 37% of Mint users previously used Microsoft Money, and 91% of those users are satisfied with the switch. If you have a cassette collection that can no longer be played, why switch to CDs, when you could make the direct jump to digital?”Īccording to a recent Mint poll, 52% of users registered for the service because they wanted an alternative to Microsoft Money or Intuit’s Quicken. “In the same way iTunes won over millions of people with mobility and ease of use, we see online money management as a similar shift. MS Money customers looking to replace their desktop solution will find Mint to be a refreshing change,” says Aaron Patzer, CEO and founder. “The idea for was born out of my personal frustration with desktop software, and we designed the product as an easy-to-use alternative. is recommended by leading financial and software experts as a better alternative for many desktop software users looking for an easy, effective way to manage their finances. With the recent announcement that Microsoft will stop selling its Microsoft Money product, wants to welcome Money users to easier, effective online money management and budgeting. Mountain View, Calif., June 11, 2009 – – More than 1 million people have already chosen ’s ( free online personal finance service over traditional desktop software. Atomic PR for 415.402.0230 91% of Users Who Previously Used Microsoft Money Say They’re Satisfied with the Switch
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